Not only are they made with high quality, extremely expensive materials, but they undergo rigorous quality control after being made. All in all, these tests prove that their bags could last decades with minimal wear and tear. The brand is extremely careful to avoid overproducing - in fact, it ceases the production of a product once its sales targets have been achieved.
By allowing only a small number of their goods into a high-demand market, they keep the prices high, which would be far harder to maintain if they were mass-produced.
In fact, some of the handbags are limited to the extreme - only 85 of the Royal Wedding Petite Malle hard bags exist in the world. This is also why their products are some of the most counterfeited in the world. Controversial why? Since many of its products are made of animal fur or skin, burning these bags, which are a result of some form of animal cruelty and death, renders the life of the animal - crocodiles, snakes, calves, alligators - valueless.
Large Following Around the World Not only is the company popular in the United States and Europe, but in several other countries around the world.
Here, the company has adapted to a Chinese ecosystem, setting up a website for its audience, providing free delivery, and designing an app for its customers to have a more seamless experience. The best way they do this is by partnering with or dressing some of the most prominent celebrities today - Rihanna, Kanye West, Angelina Jolie - the list goes on.
The rise of streetwear in luxury fashion has become increasingly popular over the past few years - just look at celebrities like Billie Eillish or Timothee Chalamet, and brands like Supreme. The main reason behind Louis Vuitton's products being so expensive is the high manufacturing cost. The peculiarity of the French fashion house is in declaring that their products can be created only in Western Europe because Western European artisans are the only people who understand what actual quality is.
Although the French fashion house also owns some factories in Spain and Southern California. Despite numerous innovations in fashion technology, the luxury brand says the most advanced machinery they utilize is the sewing machine.
As stated by the luxury brand that the most advanced technology they utilize is the sewing machine. It is quite evident that producing a Louis Vuitton bag is not easy. It is the reason until it took about eight days and craftsmen to create a single luxury bag. The procedure was nothing but a synonym of quality, but it was not efficient to the growing demand. So after , the luxury brand changed its strategy to produce products faster while maintaining its high quality at the same time.
But, there is no denying that even the highest quality goods can lose value if there are numerous of them in the fashion market. Over the years, Louis Vuitton found an apt amalgamation of automation and the hand-made process leading to a better balance between quality and speed. As stated earlier, even the highest quality products can degrade their value if there are numerous of them on the market.
That is why the French fashion house suspends the production of a product once it hits its sales target. Somewhere or the other, all of us wait for the sales, we have spotted how- when brands produce too much of a product, they offload the extras by conducting sales or selling them at discount shopping outlets. But have you ever heard of a Louis Vuitton sale?
The French fashion house has managed to avoid both of those things, sales, and selling products at discount shopping outlets. Louis Vuitton takes pride in claiming to be the only brand in the world that never holds sales. Although the luxury brand had its beginnings in France, over the years it has developed marketing strategies to attract a large market base in other countries. People often question if the authentic Louis Vuitton handbags are produced in China, the fact is real LV bags are not made there.
But Louis Vuitton marketing strategies have been effective in China. Although no sales and selling products at discount shopping outlets help the fashion house maintain its worth, it also makes it a major target for counterfeits. The luxury brand- Louis Vuitton is the most counterfeited luxury brand in the world. The fashion industry experts state that there are numerous counterfeits because the luxury brand's classic style has perpetually been similar for the last hundred years.
This perpetual style has given those on the black market, time to create near-perfect imitations. Another reason that makes the French fashion house enormously popular is the fact that some of the biggest celebrities in the world carry their products, and it makes the brand even more appealing in the eyes of consumers.
The brand is hundred years old and still focuses on finding ways to target the younger consumers. It is the reason behind bringing onboard influencers like Sophie Turner, Kris Wu and others. The test also includes shining an ultra-violet ray light on the bag to make sure it doesn't fade. And last but not least, the zippers on the bags are open and closed 5, times to make sure they won't break or wear when purchased. Phew, these bags go through a lot before being put out on the market, but it's all to guarantee the best product for the consumer.
It's imperative to also mention that Louis Vuitton bags aren't made in sweatshops. They are all handmade in Europe and the U.
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